This week we’ve been immersed in the world of spirit brands – working with First Drinks Brands Ltd. on their annual Market Report.
This event gathers together top on-trade press for the presentation of FDB’s round-up of trends & statistics for the spirits industry. A truly exceptional venue was needed to provide the backdrop for this, as well as the ensuing cocktail tasting …
The Violin Factory near Waterloo is just such a venue: a renovated old building once featured on Grand Designs that is now the home of it’s ambitious architect creator. Bathed in natural daylight with a spacious kitchen adjoining the central space; which was perfect for our ‘Chef’s Table’.
Our experienced mixologists worked on show-stopping cocktails (Whistling shop’s dry ice & hip flask serve plus balloons that burst to release a complimentary scent before you sipped your cocktail), guests could also pop into the ‘Whisky Den’ to sample an enticing variety of Glenfiddich, Balvenie & Grant’s aged whiskys.
The centre piece of the night was our ‘Chef’s table’: a sumptuous array of potential ingredients accompanied by Brand Ambassadors from Mount Gay Rum, Hendrick’s Gin, Remy Martin cognac & Sailor Jerry’s spiced rum, where our industry guests were invited to create drinks based on their favourite ingredients – then mixed to perfection by our team.
A fabulous kick-off for the market report and a delightful evening of drinks enjoyed by one and all. Special thank you to the Violin Factory for allowing us to use this wonderful venue.